El valor de los objetos. Diseño No Intencionado

‘Everyone designs who devises courses of action aimed at changing existing situations, info preferred ones.’ Herbert Simno, 1969

‘All men are designers. all that we do, almost all the time, is design, for design is basic to all human activity’ Victor Papanek, Design for the Real World



Donald Norman también afirma que todos somos diseñadores, ya que consciente e inconscientemente tratamos de satisfacer nuestras necesidades con todo aquello que tenemos alrededor, de esa manera nuestro comportamiento espontaneo, crea diseño.

(...) This implies that ever since we have made objects our own, we have used the, not only in traditional, but also in new contexts. This phenomenon points to an extraordinarily broad field of study that reaches far back into our past, as far as the beginnings of object culture. From the Stone Age onwards, if not earlier, humans have used materials found in nature for the improvement of survival strategies: using stones to make fire and to grind down hard foodstuffs, sharpening stones to use them as “knives” for sratching, spilitting and cutting, using twigs as arrows, darts and skewers and so on. Thus the impulse to solve problems is connected to an ancient human ability to instrumentalise exiting objects and conditions for our own ends.(...) A further escalation has been taking place in the age of medialisation and technologisation, in which the use of things has become harder to understand (black box effect), wrong use can lead to frustation and a growing social gap has emerged between naive and skilful use. Knowledge of human behaviour with regard to things can supply some crucial experience. Whereas “improper” use can still be functional when low-complexity products are concerned, or might even endow the object with added value, most high-tech appliances are not suited for Non Intentional Design. (...)

Esta teoria del diseño no intencionado, explica de alguna manera, la característica innata que tenemos los individuos para solucionar nuestras necesidades de forma espontanea. De alguna manera generamos un valor funcional a un objeto cuyo valor es otro, o bien, cuya funcionalidad ha quedado obsoleta.
Esta es la iniciativa de muchos grupos anti consumo, que reclaman la necesidad de recuperar los valores del pasado, como veremos más adelante en los casos de estudio.SACCO, 1968/69
Pierre Gatti, Cesare Paolini, Franco Teodoro
Este asiento es un prototipo de “antidiseño” ya que permite la libertad de uso.
Es un ejemplo basado en el Non Intentional Design